Embracing and prioritizing products that promote well being
Health & wellness packaging
At C-P, we manufacture packaging for today’s lifestyles with health, nutrition, and wellness being a major market for consumers. We specialize in packaging for healthy foods, vitamins/supplements, personal care products, and more.
Consumer demand for health & wellness products
Over the past few years, consumers have substantially increased their prioritization towards wellness. A McKinsey & Company survey showed that 79% of respondents consider wellness to be important with 42% calling it a top priority. Consumers also spend the most money on products that promote better health.
According to Euromonitor, there are five trends that are shaping health & wellness packaged products:
- As consumers cook more meals at home, mindful eating increasingly gains traction.
- Consumers show a growing interest in products positioned to boost immunity, help relax, aid sleep and improve the mood to cope with ongoing uncertainty, stress and anxiety.
- Plant-based products continues to flourish.
- With mindful consumption on the rise, organic food products rise on the back of consumer demand for sustainably sourced products.
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